CLIENT: F1 Authentics
SERVICES: Design & Development, Marketing
INTRODUCTION
Our client, The Memento Group, works with rights owners, teams, players, and artists who are wanting to deliver deeper relationships with their fans. ExtraDigital were brought on board to make sure their F1 Authentics auction site was PCI compliant, and later to develop https://www.f1authentics.com/ – an online shop that sells F1 memorabilia of Formula One drivers, teams, and official photographers.
DESIGN & DEVELOPMENT
The auction site was on CS-Cart, ExtraDigital updated the theme to be PCI compliant. We then moved on to designing and developing the shop (f1authentics.com) site on CS-Cart so the eCommerce management could be on a single platform. The design had to consider very strict branding guidelines from Formula One.
MARKETING
After a successful launch of the new site, ExtraDigital were asked to start SEO, PPC, and Paid Social work for the new site.
To find out how ExtraDigital can help you call +44(0)1227 68 68 98 or tell us more about your needs below.