PPC

Read our blog on how we can optimise your Paid Search campaigns to maximise your Return on Investment (ROI) for your marketing budget.

Our team works hard to maximise ROI and help our clients’ businesses grow. Read how we have doubled the size of our client’s Paid Advertising …

Read more to understand the effect Keyword Quality has on Paid Search and how to improve the effectiveness of your ads and reduce costs.

Understand the importance of integrating paid search campaigns with your other marketing channels. Top strategies for cohesive cross-channel marketing.

Google Shopping team have just made an important announcement that will have a major impact on online shops. Google is changing the specification of the …

ExtraDigital stay ahead in Paid Search by adapting to the frequent changes in search engine algorithms to ensure our strategies remain effective.

Learn to interpret essential Key Performance Indicators (KPIs) like Click-Through Rate (CTR), Conversion Rate, and Quality Score from Paid Search experts.

More than 90% of all internet searches come from Google. It processes around 3.5 billion searches per day, so it isn’t surprising to see businesses …

The speed of change within the Google Ads platform is high with new features being added for advertisers and for those searching. AI features in …

The choice between Google Ads and Microsoft Ads can be pivotal for businesses striving to maximise their online presence, as both platforms offer unique advantages, …

Google SGE (Search Generative Experience) will have a major impact on both paid search and organic search. Find out what it is, what impact it …

PPC is constantly changing and adapting to new technology. Pay-Per-Click (PPC) advertising for Software as a Service (SAS) businesses is no exception. We can start …