Marketing & Web Development for 20+ years
eCommerce and Social – 4Q 2013 Insights
28 January 2014
As expected the fourth quarter of 2013 was another record period for eCommerce especially here in the UK where we simply love our online shopping. …
Multilingual Websites – what is the Correct Symbol?
24 January 2014
Multilingual websites involve far more than simple translation. A good website must be localised according to culture, language and symbols. Symbols are often overlooked. But …
Journey Based Advertising
23 January 2014
Journey Based Advertsing: Chapter One In 2006, the Inbound Methodology was born. In contrast to the traditional mass outbound marketing, the new inbound marketing approach …
Bounce Rates What Do They Mean
21 January 2014
When reviewing your site content in Google analytics you will have noticed that your pages have a percentage bounce rate allocated, what might not be …
LinkedIn Showcase Pages 101
16 January 2014
LinkedIn is very much the go to social networking resource for business and is a great way for companies to connect and market their products, …
Do Scandals Change Long-term Shopping Habits
14 January 2014
Over the years I have lived through a number of food scares and scandals from salmonella in eggs to the recent horsemeat in the UK …
Orbital Response to get website make over
10 January 2014
ExtraDigital have been commissioned to redesign the Orbital Response website, re-optimising the design for increased conversion. Orbital Response, a company under the Orbital Marketing Services …
Flat Design – Making Websites Cleaner and Simpler in 2014
7 January 2014
A change in typography, fonts and use of colour to make websites cleaner and simpler in 2014. Flat design is by no means a new …
Web Design with Full Width Background Photos
2 January 2014
The use of full-width background images on a website is not a new concept in the world of web design and designers are continually thinking …
Digital technology and marketing in 2014
1 January 2014
As we start the year 2014 we look forward to many new developments in digital technology and marketing, especially with regards smaller devices (mobiles and …
UK based websites made multi-lingual
17 December 2013
You may think that ensuring your website is multi-lingual is not important if you are a UK based company, however, you may be surprised to …
Google Plus for Beginners
11 December 2013
Google Plus was long seen as a pointless social media platform, especially among the large number that already existed such as Facebook and Twitter – …