Blog

News and insights from ExtraDigital, a marketing agency based in Kent.

Marketing & Web Development for 20+ years

The Impact of Hashtags and How to Use Them Successfully

The Impact of Hashtags and How to Use Them Successfully

29 November 2024

Hashtags can be an important tool for ensuring your content reaches the correct target audience and maximises your business’s potential. Why we use hashtags The …

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Learn About Clever Social Media Marketing with Meta Broadcast

Learn About Clever Social Media Marketing with Meta Broadcast

22 November 2024

Meta’s ‘Broadcast Channels’ feature, launched on Instagram in 2023, has quickly gained popularity. Originally used by influencers to connect more closely with their audiences, brands …

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Growth of Arabic eCommerce

Growth of Arabic eCommerce

15 November 2024

Arabic eCommerce is booming and this is set to continue, find out some of the challenges, pitfalls and options businesses face in selling to Arabic …

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Effective Marketing Strategies for the Middle Eastern Audience

Effective Marketing Strategies for the Middle Eastern Audience

15 November 2024

When considering multilingual marketing, you must understand your audience – Cultural nuances, Localised platforms, Keyword Research & Good quality localisation.

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Multilingual eCommerce SEO – How to Rank Higher in Global Searches

Multilingual eCommerce SEO – How to Rank Higher in Global Searches

12 November 2024

Today, the global eCommerce market is valued at $6.1 trillion. eCommerce businesses need to learn how to harness the power of multilingual SEO to stay competitive …

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TikTok Updates and How the Platform is Changing

TikTok Updates and How the Platform is Changing

2 November 2024

TikTok is creating developments for their app and incorporating new elements to keep up to date with changes in the social media world and consumer …

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The Role of Social Media in the Buyer’s Journey

The Role of Social Media in the Buyer’s Journey

31 October 2024

The Buyer’s Journey The buyer’s journey is important for businesses to understand and evaluate to promote the success of their company. This can be broken …

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YouTube Updates

YouTube Updates

4 October 2024

YouTube Shorts YouTube has been developing and implementing tests for new features within YouTube Shorts, the first of which is the ‘Add Yours’ Sticker. The …

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Gamification in Marketing

Gamification in Marketing

16 September 2024

Gamification in marketing is a powerful tool for enhancing user experience of your website or app to improve engagement. This strategy involves turning standard brand …

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LinkedIn Marketing Updates

LinkedIn Marketing Updates

10 September 2024

LinkedIn is changing the way it assists marketing efforts across its platform. Want to find out more about the top updates from the last few …

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Instagram Updates & What They Mean for Marketers

Instagram Updates & What They Mean for Marketers

1 September 2024

Instagram is introducing many updates to its platform to change how it operates to allow more exposure for smaller content creators. The Instagram updates we …

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Using Emojis in International Marketing Campaigns

Using Emojis in International Marketing Campaigns

26 August 2024

If you use emojis in any aspect of your international digital marketing strategy, this blog is for you! Emojis are undoubtedly a great, proven tool …

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