Blog

Journey Based Advertising: Chapter Seven One thing we know about search marketing, or PPC (pay-per-click), is that Google is king. 3.5 billion searches happen a …

Journey Based Advertising: Chapter Six Having a social presence is a must Having one on every network? Not always. Different social networks attract different audiences, …

Journey Based Advertising: Chapter Five Organic reach is shrinking – on an average organic post, the reach is now as low as 2%. This means …

Journey Based Advertising: Chapter Four Determining the right ad spend is crucial to see a good ROI. The goal should always be to get a …

Journey Based Advertising: Chapter Three When it comes to marketing teams, there is a lot of diversity in the actual work we do and what …

Journey Based Advertising: Chapter Two In a previous chapter, we dove into Journey Based Advertising and what it would look like to align your ad …

We’re living in very uncertain times. However, there are ways to combat the effects of this pandemic by looking towards where you want to be …

The EoL (end-of-life) of Magento 1 has been on our radar since its announcement in 2018. While we have already migrated our clients over to …

What are rich snippets? Like all of Google’s features, the aim of rich snippets is to help people find the most relevant search result quickly …

The algorithm that scores page speed for Google, also known as Lighthouse Performance Score, is changing again with the upcoming release of Lighthouse 6. What …

Search Engine Optimisation is an essential part of every digital marketing strategy. Not only does it offer greater searchability and visibility for your business, but …

We are going to share 19 B2B tips for digital marketing to help support businesses through this strange time.