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Welcome to Part Two of ExtraDigital’s Ultimate Guide to Google Display Advertising. Display Ad types There are four different types of ads you can run …

Welcome to Part One of ExtraDigital’s Ultimate Guide to Google Display Advertising. What Is Display Advertising? Display advertising is one of many methods used to …

You may have heard the term and are now asking yourself, what is faceted search? Faceted navigation and search are the same things; it is …

Choosing the right eCommerce Platform When deciding to sell online, one of the most important choices to make is choosing which eCommerce platform to use. …

The eCommerce industry has thrived in the past few months; businesses now have to rethink their strategy and introduce eCommerce stores to tend to the …

We’re all aware that there has been a massive surge in eCommerce sales in 2020, and this number will most likely keep increasing in the …

While at face value the various listed B2B eCommerce platforms share major similarities due to the changing nature of B2B operations, new essential features have …

Take a walk through the Buyer’s Journey with us. Find out what it is, how the different stages affect your content stragety and why it’s …

We’ve all been there; you dedicate money and time in creating perfect ad copies and launching paid search campaigns, yet the conversion rates are not …

Black Friday is nearing. This year, it falls on the 27th of November followed by Cyber Monday on the 30th. The 4-day event is easily …

Designing and operating your B2B eCommerce solution involves many different facets. One of them is how customers will pay – it’s important to consider here …

B2B businesses today are increasingly adopting the eCommerce model to increase profitability and achieve other company goals. This is not surprising as B2B buyers are …