Marketing & Web Development for 20+ years
When should I update my website?
14 June 2022
With Google’s frequent updates to the algorithm and technologies quickly evolving, it’s essential to keep your website up to date with inevitable changes in order …
The Hottest New Online Market – Germany
5 June 2022
Looking to expand your business in 2017? Germany has a large and growing eCommerce market which your company can take advantage of with assistance from …
Does your website need to improve on accessibility?
18 May 2022
You may be wondering, what is website accessibility? In simple words, when we say “accessibility of a website”, we are talking about a measure of …
Google Analytics 4: How can we benefit from the change?
12 May 2022
Google will be transitioning from the Universal Analytics platform to the upgraded Google Analytics 4 from the 1st of July 2023. Even though Universal Analytics …
The Rise of Video Marketing and Why Your Business Needs It
25 March 2022
The popularity of video has increased rapidly in recent years, along with the effectiveness of video marketing across all digital platforms, including Facebook, YouTube, Instagram, …
How is IOS Impacting Facebook Ads?
11 March 2022
In 2021, Apple released significant changes to IOS 14, limiting the flow of data exchange and prohibiting specific data collection and sharing by app publishers. …
Inbound vs Outbound Marketing
2 March 2022
You might be thinking, ”Oh no, not more buzz words” but wait! Inbound and Outbound marketing are the terms to describe to very different forms …
Google to Sunset Expanded Text Ads
20 February 2022
Google has announced that Expanded Text Ads (ETAs) will be sunset on the 30th of June 2022, and Responsive Search Ads (RSA) will fully take …
Social Media Platforms: Which ones are right for your Business?
18 February 2022
There is a wide variety of Social Media platforms out there, and we hear all the time about the benefits of Social Media Marketing. 54% …
Disadvantages of SEO
8 February 2022
Can there be disadvantages to SEO? Yes there can, as experts in digital marketing at ExtraDigital we know that all marketing channels have their benefits …
A Guide to Backlinks
4 February 2022
Also known as an inbound link, a backlink is a link that comes from another website to yours. These links play an essential part in …
Magento 1 Migration for PCI DSS Compliance
8 July 2021
Back in September 2018, Magento eCommerce announced that after June 2020, they would no longer be providing updates and patches for both Magento 1 and …