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News and insights from ExtraDigital, a marketing agency based in Kent.

Marketing & Web Development for 20+ years

What Schema Markup Helps in 2026 (And What’s a Waste of Time)

What Schema Markup Helps in 2026 (And What’s a Waste of Time)

13 March 2026

Schema markup has been part of SEO conversations for over a decade. But in 2026, the role it plays has changed significantly. With AI-powered search, …

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The Importance of Keyword Research for Paid Search in 2026

The Importance of Keyword Research for Paid Search in 2026

11 March 2026

Keyword research isn’t just important; it’s the backbone of any successful PPC campaign. Without it, you’re throwing darts in the dark, hoping to hit the …

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Social Media Engagement in 2026: Strategies for Meaningful Connection

Social Media Engagement in 2026: Strategies for Meaningful Connection

5 March 2026

Read our latest recommendations on how to beat the TikTok algorithm and go viral in 2024. Boost your reach and engage your brand’s audience with …

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SEO Trends to Look Out For in 2026

SEO Trends to Look Out For in 2026

4 March 2026

Search engines in 2026 are evolving rapidly, focusing on AI-driven results, deeper understanding of search intent, and rewarding trustworthy, experience-based content. Recent developments have pushed …

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SEO: The Return of Technical SEO

SEO: The Return of Technical SEO

2 March 2026

The search landscape is evolving. Traditional keyword ranking is no longer the sole measure of visibility. AI-powered search tools are changing the rules. AI search …

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Privacy and Search Engine Marketing (SEM)

Privacy and Search Engine Marketing (SEM)

28 February 2026

Search engines such as Google continue to move towards more privacy-focused marketing models. Although the full removal of third-party cookies in Chrome has been delayed, …

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Implementing eCommerce Chatbots and AI to Your Website

Implementing eCommerce Chatbots and AI to Your Website

27 February 2026

Read our guide on implementing Chatbots and other forms of AI in eCommerce to enhance your customer support capabilities and the overall user experience.

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10 Closing Tips from Our BDM: Turning “Interested” into “Signed”

10 Closing Tips from Our BDM: Turning “Interested” into “Signed”

25 February 2026

Why Lead Volume Alone Doesn’t Grow Revenue Businesses often start by asking how many leads an agency can deliver. That is the wrong question. Leads …

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Social Media as a Discovery Engine

Social Media as a Discovery Engine

22 February 2026

Read our latest recommendations on how to beat the TikTok algorithm and go viral in 2024. Boost your reach and engage your brand’s audience with …

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Server-Side Tracking & Data Cleanliness

Server-Side Tracking & Data Cleanliness

16 February 2026

As tracking restrictions tighten and third-party cookies continue their decline, many businesses are discovering gaps in their analytics and attribution. Conversions disappear, remarketing lists shrink, …

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Arabic Web Design: UX, RTL and Cultural Considerations

14 February 2026

Arabic is one of the most widely used languages on the internet, with users across the Middle East, North Africa and global Arabic-speaking communities. Organisations …

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What to Expect from TikTok Advertising in 2026

What to Expect from TikTok Advertising in 2026

11 February 2026

Read our latest recommendations on how to beat the TikTok algorithm and go viral in 2024. Boost your reach and engage your brand’s audience with …

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