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TikTok began as a video-sharing platform; however, throughout 2024, the platform has experienced significant changes in how it operates. Curious about what’s next? Keep reading …

Meta Sitelinks Are you looking for ways to streamline and optimise your campaign performance across Meta? The newest update for sitelinks across Facebook is designed …

Hashtags can be an important tool for ensuring your content reaches the correct target audience and maximises your business’s potential. Why we use hashtags The …

Meta’s ‘Broadcast Channels’ feature, launched on Instagram in 2023, has quickly gained popularity. Originally used by influencers to connect more closely with their audiences, brands …

When considering multilingual marketing, you must understand your audience – Cultural nuances, Localised platforms, Keyword Research & Good quality localisation.

Today, the global eCommerce market is valued at $6.1 trillion. eCommerce businesses must learn to harness the power of multilingual SEO to stay competitive and …

TikTok is creating developments for their app and incorporating new elements to keep up to date with changes in the social media world and consumer …

The Buyer’s Journey The buyer’s journey is important for businesses to understand and evaluate to promote the success of their company. This can be broken …

YouTube Shorts YouTube has been developing and implementing tests for new features within YouTube Shorts, the first of which is the ‘Add Yours’ Sticker. The …

Gamification in marketing is a powerful tool for enhancing user experience of your website or app to improve engagement. This strategy involves turning standard brand …

LinkedIn is changing the way it assists marketing efforts across its platform. Want to find out more about the top updates from the last few …

Instagram is introducing many updates to its platform to change how it operates to allow more exposure for smaller content creators. The Instagram updates we …